The Bachelor of Business Administration (Hons) Sales Management is a 3-year undergraduate program that focuses on the study of sales and sales management. The program is designed to provide students with a comprehensive understanding of the principles, practices, and strategies of sales and sales management in a variety of industries.

Throughout the program, students will learn about:

• Sales techniques and strategies
• Sales forecasting and budgeting
• Sales management and leadership
• Marketing and market research
• Customer relationship management
• Negotiations and closing deals
• Sales technology and automation
• Sales ethics and professional conduct

The program also includes opportunities for students to gain hands-on experience through internships, case studies, and group projects. This will provide students with practical skills in sales and sales management and help them to develop the confidence and ability to succeed in the field.

Courses offered in the program may include:

• Introduction to Sales Management
• Sales Techniques and Strategies
• Sales Forecasting and Budgeting
• Marketing and Market Research
• Customer Relationship Management
• Sales Management and Leadership
• Negotiations and Closing Deals
• Sales Technology and Automation
• Sales Ethics and Professional Conduct

The program may also offer electives that allow students to specialize in certain areas such as digital sales, or B2B sales.

Overall, the Bachelor of Business Administration (Hons) Sales Management program provides students with a solid foundation in the field of sales and sales management and equips them with the knowledge and skills needed to succeed in a variety of industries. Graduates of the program will be well-prepared to pursue careers in sales, sales management, marketing, and customer relationship management.